Episode: By appointment only, at the House of Bijan


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By appointment only, at the House of Bijan

In the early 1970s a young clothing designer named Bijan Pakzad packed his bags and left Iran, dreaming of conquering America. Four decades later the building that housed the original Bijan boutique on Rodeo Drive was purchased by LVMH for $122 million, and Bijan had become the “world’s most expensive designer,” sought after by presidents and basketball stars. 


Bijan’s son Nicolas, CEO and co-owner of the House of Bijan, takes listeners on a tour of the storied, by-appointment-only boutique, and explains how he is redefining the Bijan brand for tomorrow’s customers. He also revisits his late father’s past, explaining the secrets to Bijan’s success, his love of yellow, and what he meant to generations of Persian Americans who decamped to Los Angeles during the Iranian Revolution. 


“He just did the most unbelievable, controversial things that people wanted to know ‘What's the story here?’,” says Nicolas Bijan.

Weighing in on Bijan’s “story” is Pari Ehsan, the Instagram fashion influencer who runs the online platform Pari Dust; and Porochista Khakpour, author of Brown Album: Essays on Exile and Identity.


Podcast Credits


Host, Bronwyn Cosgrave.


Editors, Frances Anderton and Avishay Artsy.


Theme music by Brian Banks.


Production Coordinators, Livia Mandoul and Guthrie McCarty-Vachon.


Executive Producer, Lyn Winter.


Rodeo Drive - The Podcast is presented by the Rodeo Drive Committee with the support of the City of Beverly Hills.


Rodeo Drive Committee


Founded in 1972, Rodeo Drive, Inc., also known as The Rodeo Drive Committee is a 501 C (6) non-profit organization, that provides a forum where its members—consisting of retailers, hoteliers, and landowners—can engage, share a dialogue, and help shape the present and future of the iconic, world-famous shopping destination. 


For further information about Rodeo Drive -The Podcast, please contact:


Lyn Winter, Inc., 213 446 0788, rodeodrive@lynwinter.com




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Rodeo Drive - The Podcast > By appointment only, at the House of Bijan

In the early 1970s a young clothing designer named Bijan Pakzad packed his bags and left Iran, dreaming of conquering America. Four decades later the building that housed the original Bijan boutique on Rodeo Drive was purchased by LVMH for $122 million, and Bijan had become the “world’s most expensive designer,” sought after by presidents and basketball stars...
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